Tanqueray, Times Square and the Magic of Storytelling

If you’re already a fan of the photoblog Humans of New York, you may know this story already. If you love great stories and aren’t yet familiar with HONY, seriously…

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The 5 Best Ways To Get Your Brand Noticed

As a PR and Marketing agency, a new client can come in either door. Sometimes they are well-established in their industry… and that’s the problem. They don’t think they have…

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Is Your Marketing Integrated Vertically and Horizontally?

With so many ways to connect with prospects and customers, marketing has necessarily become integrated. That is: Companies and their agencies have become adept at managing their messaging across multiple…

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Examining the Impact of COVID-19 on Black Communication Professionals

As of August 2020, the number of COVID-19 cases in the United States has surpassed over 5 million. Its impact continues to jolt not only the nation but specifically, the…

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The MFG COVID Communications Toolkit

  We have been reminded lately that business is the circulatory system of society. After our personal relations, our definition of “normal life” revolves around the work we do and…

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The COVID-19 Catalyst For Digital Marketing

  For all the social observation and concern about people “having their faces in their screens” prior to the COVID-19 pandemic, the world is even more so now. A recent…

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7 Tips For Taking Your In-Person Event Virtual

  Just a few months ago, terms like “social distancing” and “sheltering in place” were rarely used. Now, "non-essential" employees are working from home. Events are being cancelled. Social interaction…

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What Social Distancing Means For Social Media

Social media is now an established media channel and a feature of daily global life. At the end of 2019, Facebook alone reported an astounding 2.4 billion users (a whopping…

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How PR Can Help During A Pandemic

For companies small and large, recent events have left decision-makers worried about what they should (or should not) say to their audiences. Many have even been questioning, is this the…

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U.S. COVID-19 Communications Survey Results

How do people really feel about business and marketing communications during the pandemic? Media Frenzy Global joined our research partner firm, Arlington Research, in a major study asking 13,000 consumers…

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