Tanqueray, Times Square and the Magic of Storytelling
If you’re already a fan of the photoblog Humans of New York, you may know this story already. If you love great stories and aren’t yet familiar with HONY, seriously…
learn moreThe 5 Best Ways To Get Your Brand Noticed
As a PR and Marketing agency, a new client can come in either door. Sometimes they are well-established in their industry… and that’s the problem. They don’t think they have…
learn moreReal Integrated Marketing is Vertical & Horizontal
With so many ways to connect with prospects and customers, marketing has necessarily become integrated. That is: companies and their agencies have become adept at managing their messaging across multiple…
learn moreExamining the Impact of COVID-19 on Black Communication Professionals
As of August 2020, the number of COVID-19 cases in the United States has surpassed over 5 million. Its impact continues to jolt not only the nation but specifically, the…
learn moreThe MFG COVID Communications Toolkit
We have been reminded lately that business is the circulatory system of society. After our personal relations, our definition of “normal life” revolves around the work we do and…
learn moreThe COVID-19 Catalyst For Digital Marketing
For all the social observation and concern about people “having their faces in their screens” prior to the COVID-19 pandemic, the world is even more so now. A recent…
learn more7 Tips For Taking Your In-Person Event Virtual
Just a few months ago, terms like “social distancing” and “sheltering in place” were rarely used. Now, "non-essential" employees are working from home. Events are being cancelled. Social interaction…
learn moreWhat Social Distancing Means For Social Media
Social media is now an established media channel and a feature of daily global life. At the end of 2019, Facebook alone reported an astounding 2.4 billion users (a whopping…
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