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Content Is No Longer King

Content Is No Longer King

By Sarah Tourville, CEO @tourville_sarah ‘Content is King’ is a term marketers have used for years because content is what’s helped drive customer engagement. Content however that is sterile and lacks depth, meaning and truth is just that – content. Now add the word...

Trump and the Future of PR

By Katie Kern, Partner & COO @katiekern In 2016, Oxford Dictionaries identified “post-truth” as the word of the year. On the heels of one of the most highly debated elections in our nation’s history, the term was a nod to the political climate at the time....
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