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PR Reimagined

By: Media Frenzy Global There is only one constant in life, and that is change. Evidently, PR is no exception! Recent technological advancements have revolutionized how we seek out entertainment, conduct business, and communicate. With innovations such as artificial...

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Focus Groups: Beyond the Survey

by: Sarah Tourville, Founder & CEO @tourville_sarah In the age of online surveys, social media commenting campaigns, and the IoT, it can be hard to remember a time when getting to know your target audience was simpler. While marketing and purchasing decisions are...

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How to be a Thought Leader in Tech

by: Sarah Tourville, Founder & CEO @tourville_sarah I love to speak at events. In fact, speaker platforms are my favorite form of communication. I get to share my marketing knowledge with a captive audience while portraying my brand personality. In my opinion,...

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5 Things I’ve Learned by Switching Careers

By: Tawanda Carlton, Junior Account Executive Sir Richard Branson once said, “Unless you dream big you’re not going to achieve anything.” This quote has been etched in my mind from the first time I read it a few years ago. It wasn’t until last year I decided to put...

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Public Relations and the Consequences of Fake News

By: Katie Kern, Marketing and PR Vice President @KatieKern Fake News has been around for years, and according to a new Quinnipiac University poll, the majority of American voters say they trust the “alternate facts” media more than they trust President Trump. However,...

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And the Story-Telling Oscar Goes To…

By: Tawanda Carlton, PR Fences, La La Land, Moonlight, Hidden Figures...yes, Oscar season is upon us. As we all know, the Oscars represent the industry standard of excellence when it comes to recognizing the power of storytelling in film. We are a nation that loves a...

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