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Ingenico

Leading Payments Company Builds Global Reputation With Analyst Relations

Overview

Ingenico Group came to Media Frenzy Global for its established relationships with payment industry analysts, understanding of the global tech analyst landscape, insights on gaining credibility and trust with tier 1 payment analysts, and skills in  managing analyst engagement with tier 2 and 3 level analysts.

Over a 12-month period, Ingenico Group secured 59 analyst briefings, was included in 17 reports, and established close relationships with 10 tier 1 analyst firms, including Forrester Research, Gartner, and OVUM.