US: +1 678-367-0043    |    UK: +44 (0) 2071 125163
How To Create Reports Your Clients Care About

How To Create Reports Your Clients Care About

By Tawanda Carlton, Account Executive From social media and marketing channels to digital mediums and broadcast, maximizing brand exposure is one of the primary goals for PR professionals when servicing clients. In addition to securing media placements, reporting and...
How Communicators Can Expand Their Skill Sets

How Communicators Can Expand Their Skill Sets

By Matthew Kaiserman, Junior Account Executive As the lines continue to blur between public relations and marketing, the role of PR professionals will continue to expand. The same set of skills that used to apply to public relations, is now very different. The demand...
3 Ways to Leverage Data to Engage the Media

3 Ways to Leverage Data to Engage the Media

By: Matthew Kaiserman, Junior Account Executive Today’s media landscape is far different than it was even a few years ago. Newsrooms are shrinking, yet the desire for fresh content is expanding. With short-staffed newsrooms and time at a premium, journalists are now...
9 Questions with Partner and COO Katie Kern

9 Questions with Partner and COO Katie Kern

By Tawanda Carlton, PR Account Executive We recently sat down with our Chief Operating Officer, Katie Kern, to get her thoughts on the state of content creation, which brands are getting it right and where she believes the next phase of content is headed. 1. What does...