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2018 PR Lessons Learned: How To Level Up Your PR Skills in 2019

2018 PR Lessons Learned: How To Level Up Your PR Skills in 2019

By Tawanda Carlton, PR Account Executive Whether you’re team #NewYearsResolution or not, the end of the year signals a period of reflection for most people – both personally and professionally. Be it sound or tough, what are some of the life lessons learned over...
9 Questions with Partner and COO Katie Kern

9 Questions with Partner and COO Katie Kern

By Tawanda Carlton, PR Account Executive We recently sat down with our Chief Operating Officer, Katie Kern, to get her thoughts on the state of content creation, which brands are getting it right and where she believes the next phase of content is headed. 1. What does...
PR Reimagined

PR Reimagined

By: Media Frenzy Global There is only one constant in life, and that is change. Evidently, PR is no exception! Recent technological advancements have revolutionized how we seek out entertainment, conduct business, and communicate. With innovations such as artificial...
Focus Groups: Beyond the Survey

Focus Groups: Beyond the Survey

by: Sarah Tourville, Founder & CEO @tourville_sarah In the age of online surveys, social media commenting campaigns, and the IoT, it can be hard to remember a time when getting to know your target audience was simpler. While marketing and purchasing decisions are...