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Media Frenzy Global selected to elevate Crystal’s brand to cable and video streaming companies

Atlanta, GA (February 18, 2015) – Media Frenzy Global, an award winning technology marketing communications agency recognized for creating a media frenzy, has been appointed as agency partner for Crystal, the leading worldwide supplier of network monitor and control products. Media Frenzy Global, which is comprised of two operations in London and Atlanta, was selected to elevate Crystal’s brand to cable and video streaming companies through compelling brand messaging, public relations and industry analyst relations.

Media Frenzy Global began working with Crystal at the beginning of November, and was selected based on their expertise in working with telecoms and cable companies in Europe and North America, as well as their deep understanding of the global analyst landscape.

“Crystal’s capabilities and product offerings extend well beyond the core industries we have serviced for the past 28 years,” said Eric V. Holtzclaw, Crystal Chief Marketing Officer. “We chose Media Frenzy Global to share our story of operational strength and showcase our impact on the flow of content across the world’s most important networks and systems.”

“We have a real opportunity to demonstrate Crystal’s leadership on network management and control systems, in Europe and North America,” said Media Frenzy Global President and CEO Sarah Tourville. “We look forward to working with the Crystal team to educate and open the dialogue with important industry stakeholders across the region.” 

About Media Frenzy Global:

Media Frenzy Global is an award-winning technology marketing communications agency whose purpose is to harness the media frenzy with passion and excitement to create powerful and meaningful brands. With offices in London and Atlanta, Media Frenzy Global develops targeted and progressive campaigns that help clients build thought leadership and increase market share internationally. Clients include leading Fortune 500 companies as well as small to medium sized disruptive tech companies in Europe and North America. For more information on Media Frenzy Global, visit or follow us on Twitter at @mediafrenzyglob.

About Crystal:

Founded in 1986, Crystal designs and delivers network monitoring and management solutions that improve operational efficiency, analyze errors, and enhance system resiliency, particularly for businesses that deal with complex and dispersed distribution pathways. Every day, program and advertising content worth billions of dollars flows through Crystal equipment managed by Crystal for leading media, enterprise, and satellite customers — including Fox, CNN, Disney, and Intelsat. Crystal, a privately held company, is headquartered in Greater Atlanta, GA. For more information, please visit

Media Contact :: Katie Kern :: Media Frenzy Global :: 678-916-3958:: [email protected]