How Does The Media Stay Relevant?
February 22, 2018
General Assembly @ Ponce City Market
6:00pm – 6:30pm: Tour of General Assembly
6:30pm – 7:00pm: Networking
7:00pm – 8:00pm: Reimagined Panel
Digital has taken the media industry by storm. Audiences are starting to abandon traditional ways of getting news, as can be seen with legacy print publications going out of business or reducing circulation. We now look to our digital platforms and channels to learn about what is happening in today’s world, our favorite brands and personalities, and so much more. We explore this topic and ask the question: In a time where change is sweeping the industry, how does the media stay relevant?
Join Media Frenzy Global as we speak to seasoned professionals about what they are doing to keep their practices current and in line with how their audiences are finding information. We look to them to share their strategies to remain relevant in a world where disruption is the norm.
What You’ll Take Away
- Learn how various media outlets are adapting and reimagining their strategies to suit the shifting demands of their listeners and readers
- Find new solutions to keep your media company up to date with the latest tactics
- Connect and engage with other media professionals
Meet the Experts
The Atlanta Press Club
The Associated Press
Lecturer in Journalism: GSU
Host: The Dana Barrett Show