With a world of experience and industry accolades, our leadership team is the driving force for client success stories and keeping our team performing at their best.
Innovation in technology is constantly redefining opportunities to tell our client’s stories, and success starts with a firm hand on the wheel. Agency principals Sarah Tourville and Katie Kern bring forward-looking leadership to the table, built on passion and experience. Sarah’s big tech brand experiences in Europe, the Middle East and Africa led her to launch Media Frenzy Global in 2006 and open the Atlanta office in 2013. Katie Kern brings a diverse background in marketing and PR agencies to the table. Both are active speakers in the industry and have been recognized for their success. Never content to simply go with the flow, Sarah and Katie are constantly seeking to improve the Media Frenzy experience for clients and team members.
• Faster and more efficient than bigger agencies
• Deep understanding of technology in the U.S. and Europe
• Passionate about metrics and ROI
• Top talent of content creators, artists, public relations practitioners, marketing strategists and technologists who will love your business as if it’s their own
Our Atlanta-based team is a collection of creators, thinkers, technology wizards and people that know how to do the job well. Our strength lies in our differences, but we’re united by our shared passions for communicating. Our diversity and international perspectives help us, and our clients, thrive. We’re all in it together.
A global citizen with roots in London England, Sarah Tourville is the CEO and Founder of Media Frenzy Global, and a 20 + year brand, PR and communications expert. Prior to taking the leap into entrepreneur life, she started her career working on the launch of Expedia across key European markets and then led PR and Analyst Relations for Motorola across EMEA.
Since Media Frenzy Global’s 2006 launch in London, Sarah has since expanded the agency from Dubai and now Atlanta. She’s led her team in developing results-driven communication campaigns for global brands including Comcast Business, Verizon, Philips and Ryder. Sarah has perfected the art of getting smaller to mid-size tech brands major share of voice and brand recognition in their industry and with prospects.
In 2019 alone, Sarah has been awarded a variety of accolades including a nomination for Atlanta Business Chronicle’s Small Business Person of the Year and recipient of Atlanta Inno’s inaugural 50 on Fire recognizing the movers and shakers of the city’s innovative tech scene. In addition to being a board of advisor for the Metro Atlanta Chamber and a regular contributor to Forbes, Sarah is a founding member of Tech Alpharetta. As well, Sarah is a proud member of WBENC representing women-owned and run businesses.
An advocate for women in business and the professional development of young women, Sarah’s beam of success exceeds far beyond agency life. Her most treasured job is being a mom and raising her two daughters to be confident, independent (and fearless) future business-savvy leaders. She also mentors rising young women in Atlanta to foster the next generation of female entrepreneurs.
An innate storyteller and strategic creative, Katie Kern has navigated her career with two passions at the helm: building bold brands and pouring into tomorrow’s creative leaders through mentorship. As Partner and COO of Media Frenzy Global, Katie extends her 15-year industry expertise and business knowledge in the agency to drive business growth and advocate a ‘Go There’ company culture.
Prior to joining Media Frenzy Global in 2013, Katie launched her own lifestyle PR agency where she guided emerging fashion and lifestyle companies by creating strategic media relationships and unique event activations to amplify their brand and increase their bottom line.
In 2019 Katie expanded further on her professional passions; entrepreneurship and diversity, equity and inclusion.
She was nominated and selected to participate in the Goldman Sachs 10K Small Business Program at Babson College, an investment designed to help entrepreneurs curate jobs and economic opportunity through access to education, access to capital and business acumen support services. Since graduating from the rigorous program, Katie has leveraged her experience to improve operations and increase company revenue.
Dedicated to shifting the perception of women and minorities in the communications profession, Katie actively shares her experiences across national and global platforms. Most recently, she presented and spoke about Women Leadership and Board Governance at the 2019 Philadelphia Diversity and Inclusion Conference, as well as the 15th Annual National Diversity and Inclusion conference in Dallas, TX where she gave insights on shared vision, accountability and communication in leadership alongside keynote speakers President Barack Obama, General Colin Powell and Actress America Ferrera.
Katie’s commitment to improving the lives of women in business and young girls flourishes through her mentorship with Women’s Entrepreneurial Opportunity Project, where recently spoke at the organization’s annual conference on transitioning from a corporate environment to entrepreneurship. Her civic involvement extends beyond her unwavering investment into rising minority leaders. She’s also actively involved with Envision Lead Grow and the B~STEM Project, an event encouraging youth to cultivate STEM-based businesses in science, technology, engineering and math.
An enthusiastic and creative storyteller, Nikkia boasts 10+ years of media and integrated communications experience, specializing in strategic brand visibility across PR and digital media channels for a variety of national and international companies. With a diversified background across corporate and agency environments, she oversees strategic PR direction through planning, executing and integrating intuitive media strategies for innovative and disruptive brands around the world.
As a Junior Account Executive for Media Frenzy Global, Matthew works to share the stories of disruptive brands in unique ways. A creative problem-solver at his core, Matthew employs his bachelor degree in Public Relations from the University of South Carolina to continuously seek innovative solutions on behalf of his clients. Matthew brings valuable communications experience for both brands and agencies servicing a wide range of industries including political, healthcare, IT and non-profit. He is an adept storyteller, working to secure coverage for numerous brands and clients and ensuring the utmost in client satisfaction.
As creative director, Bobby has over 20 years’ experience in the advertising industry, his current role as creative director combines his passion for creating compelling messages with a strong desire to drive difference-making marketing efforts.
He is a national ADDY® award-winner from the Advertising Federation of American, and been honored with numerous other creative industry accolades.
Bobby holds a Bachelor of Science degree in Marketing from Clemson University and a Bachelor of Fine Arts from Savannah College of Art and Design (Summa Cum Laude).
Evan is a designer and art director specializing in branding, advertising and digital design. He has a multidisciplinary print production background, which allows him to see from concept to the end product, and tackling all of the challenges along the way. These days, Evan often works to empower brands with social media and web graphics, as well as printed and wide format projects, and some web animation. He has worked with a variety of local and national brands, creating designs and campaigns with some amazing clients.
As an integrated marketing coordinator, Katherine works to support PR and marketing strategies for global brands. A skilled multi-tasker and creative content producer, Katherine uses her bachelor’s degree in Journalism from Georgia State University to contribute to the achievement of clients’ social media and marketing goals. Her sharp eye for detail and unique perspective drive her desire to help the agency and its clients succeed.
Amanda is a strong believer that relationships matter as much as results. Her experience in PR and digital marketing enables her to elevate brand reputation and drive award-winning campaigns for her clients. As Senior Account Executive, she uses a strategic and creative approach to tell compelling brand stories. She gained her media, branding and content expertise from working with brands of all shapes and sizes, ranging from tech to e-commerce. She is originally from Winter Park, Florida and a proud alumna of the University of Georgia.
Jonathan Young, Senior Marketing Manager, is a multi-platform marketer with deep expertise in virtually every medium and across a range of industries. His focus is on strategy-driven brand amplification and demand generation.
Jonathan brings a wealth of experience to Media Frenzy Global, having worked with some of the world’s biggest brands and winning international awards at some of the world’s largest agencies. He serves as a senior advisor to clients, constantly looking for ways to help them acquire more customers, drive more revenue, and increase the total value of their companies.